Stormlight Publishing is the imprint of Alex Bond which he founded in 1989. Its purpose was to produce high quality West Australian landscape images for publication.
Alex is the first photographer and publisher to create and maintain a series of postcards dedicated to the landscapes from Western Australia’s national parks.
The Leeuwin Naturaliste Series from the Margaret River region were the first in the series. These were highly successful and where followed by postcards from a further four regions. They included the Southern Forests Series of Pemberton and Northcliffe, the South Coast Series of Esperance, Albany, Denmark and Walpole, and the Stirling and Porongurup Range Series.
Alex also contributed freelance photographs to various publishing houses of books, posters, magazines, calendars and diaries.
Stormlight Publishing went on to produce greeting cards, gift cards, posters, calendars and books. All publications focus on Western Australia’s unique landscape.
Stormlight Publishing has received both State and National Print Awards for excellence in print. Alex’s first book of the Pemberton region won two Australian nominations in the 2009 Gourmand Awards, held in Paris.
In 2016, after a quarter of a century of publishing and distributing postcards, Alex began transitioning away towards an arts practice. In 2017, to acknowledge what had been an interesting journey marked by many changes, Alex produced Stormlight Publishing 25 years of south west postcards. It tells the story about how he started the card series and includes a selection of 70 postcard images.